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Crm Handbook

Handbook Crm - The CRM Handbook: A Business Guide to Customer Relationship Management
The CRM Handbook: A Business Guide to Customer Relationship Management

  • ASIN: 0201730626
  • UPC: 785342730623
  • Part No: 9780201730623
Handbook Crm - Salesforce CRM - The Definitive Admin Handbook - Third Edition
Salesforce CRM - The Definitive Admin Handbook - Third Edition

Successfully administer Salesforce CRM and Salesforce mobile implementations with best practices and real-world scenarios About This BookUpdated for Winter '15, this book provides the latest best-practice Salesforce administration principles, real-world experience, and critical design considerations for setting up and customizing Salesforce CRMA pragmatic guide to the key functions for the customization and set up of the application, related to enterprise security, user and data management, process automation, analytics, and mobile featuresThe features of the Salesforce CRM platform are explored using detailed, step-by-step navigation and descriptions, which offers the reader clear guidance for the customization and administration of the applicationWho This Book Is ForThis book is for administrators who want to develop and strengthen their Salesforce CRM skills in the areas of configuration and system management. Whether you are a novice or a more experienced administrator, this book aims to enhance your knowledge and understanding of the Salesforce CRM platform and features.What You Will Learn Configure and control the various organization-wide user interface features in Salesforce CRM Set up and maintain a user and administer appropriate security and login access mechanisms App...

  • ASIN: 1784397563
  • Part No: black & white illustrations
Crm Handbook - Handbook of CRM: Achieving Excellence through Customer Management
Handbook of CRM: Achieving Excellence through Customer Management

Customer Relationship Management is a holistic strategic approach to managing customer relationships to increase shareholder value, and this major Handbook of CRM gives complete coverage of the key concepts in this vital field. It is about achieving a total understanding of the concepts that underlie successful CRM rather than the plethora of systems that can be used to implement it.Based on recent knowledge, it is underpinned by:* Clear and comprehensive explanations of the key concepts in the field* Vignettes and full cases from major businesses internationally* Definitive references and notes to further sources of information on every aspect of CRM* Templates and audit advice for assessing your own CRM needs and targetsThe most lucid, comprehensive and important overview of the subject and an invaluable tool in enabling the connection of the major principles to the real world of business. * A definitive, heavily researched, comprehensive overview * Key concepts allied to action templates* Written by one of the first major marketing thinkers in the field and based on Cranfield Business School's internationally acknowledged leadership in the field

  • Brand: Brand: Routledge
  • ASIN: 0750664371
Handbook Crm - Salesforce CRM - The Definitive Admin Handbook - Fourth Edition
Salesforce CRM - The Definitive Admin Handbook - Fourth Edition

Learn how to successfully administer, build, and manage Salesforce CRM and Salesforce mobile solutions using real-world and best practice techniquesAbout This BookSee the latest best practice Salesforce administration principles, gain real-world advice, and understand critical design considerations to set up and customize Salesforce CRMThis is a pragmatic guide to the key functions of customizing and setting up the application for enterprise security, user and data management, process automation, analytics, and mobile featuresStep-by-step navigation and descriptions of the features of Salesforce CRM platform and clear guidance on the customization and administration of the applicationIdentify what is covered to create your own improved study guide for the certified administrator examinationWho This Book Is ForThis book is for administrators who want to develop and strengthen their Salesforce CRM skills in the areas of configuration and system management. Whether you are a new administrator or a more experienced professional, this book will enhance your knowledge and understanding of the features of Salesforce CRM.What You Will LearnManage and administer user records and password policiesConfigure and control the various organization-wide user interface features in Salesforce CRMS...

  • ASIN: 1786468964
Handbook Crm - Salesforce CRM: The Definitive Admin Handbook - Second Edition
Salesforce CRM: The Definitive Admin Handbook - Second Edition

Salesforce CRM is a web-based Customer Relationship Management Service designed to transform your marketing and sales. With this complete guide to implementing the service, administrators of all levels can easily acquire deep knowledge of the platform. Overview Updated for Spring '13, this book covers best practice administration principles, real-world experience, and critical design considerations for setting up and customizing Salesforce CRM Analyze data within Salesforce by using reports, dashboards, custom reports, and report builder A step-by-step guide offering clear guidance for the customization and administration of the Salesforce CRM application Connect users with people and share business information using Salesforce Chatter Learn to extend the functionality of the Salesforce CRM application through the use of the platform and technologies such as Visualforce Improve the user experience of users in Salesforce CRM by providing additional functionality using external applications from the AppExchange In Detail Salesforce CRM: The Definitive Admin Handbook is the complete guide to implementing Salesforce CRM. Whether you are looking to enhance the core features or you have already started customizing your Salesforce CRM system and are looking for guidance on advanced f...

  • ASIN: 1782170529
  • Part No: black & white illustrations
Handbook Crm - The Sales Operations Collection (3 in 1) Sales Operations Handbook, Managing the Sales Pipeline, Getting the Most Out of your CRM
The Sales Operations Collection (3 in 1) Sales Operations Handbook, Managing the Sales Pipeline, Getting the Most Out of your CRM

The Sales Operations Collection - 3 Books for the Price of 1!This Master Bundle of 3 books on the Sales Operations function will give you everything you need to learn about and successfully empower your sales team!The Sales Operations HandbookAre you considering a career in sales operations?Perhaps you have just started such employment and are eager to know as much as possible?If that is the case, then this book is perfect for you. Sales Operations Handbook: A Primer on the Sales Operations Function, delivers the basics of sales operations for people just like you and is a ‘must read’ to help answer your questions.Inside these pages, you will find all the information you wanted, written in an easy-to-follow format and including:The role of sales operationsPrimary functionsSecondary functionsSales toolsTrendsAnd much more…There is also a handy case study at the end of the book, which examines a scenario that is common in this line of business, to help you better understand what you could encounter and how to find a solution.When it comes to sales operations you cannot afford to leave anything to chance. The competition is just too intense. That’s why you MUST read the Sales Operations Handbook now. It will make all the difference in your new career.Managing the Sales Pipel...

  • ASIN: B07DHVYQSD
Handbook Crm - Oracle Siebel CRM 8 Developer's Handbook
Oracle Siebel CRM 8 Developer's Handbook

A practical guide to configuring, automating, and extending Siebel CRM applications Overview Use Siebel Tools to configure and automate Siebel CRM applications Understand the Siebel Repository and its object types Configure the Siebel CRM user interface - applets, views, and screens Configure the Siebel business layer - business components and business objects Customize the look and feel of Siebel CRM applications A multitude of explanatory tables, screenshots, and precise diagrams to illustrate the topics Instructions valid for versions 8.0, 8.1, and 8.2 In Detail Oracle's Siebel CRM is market-leading Customer Relationship Management software. Unmatched in functionality and scalability, Siebel enhances a company's sales performance, improves customer satisfaction, and provides a robust Customer Relationship Management system for an organization. Written by Oracle employee and Siebel expert, Alexander Hansal, this book is a complete practical guide to configuring, automating, and extending Siebel CRM applications. You will learn how to configure the Siebel CRM user interface objects as well as the underlying business layer objects by using real-life case study examples. In addition, you will learn to safely configure the Siebel data model. You will learn how the object types in t...

  • ASIN: 1849681864
  • Part No: black & white illustrations
Handbook Crm - Salesforce CRM: The Definitive Admin Handbook
Salesforce CRM: The Definitive Admin Handbook

A practical guide through which you will discover how to set up and configure the application. Along the way, you will also be presented with solutions and real-life examples on how to further improve and maintain its functionality with clear step-by-step instructions. Being highly organized and compact, this book contains detailed instructions with screenshots, diagrams, and tips that clearly describe how you can administer and configure complex Salesforce CRM functionality with absolute ease. This book is for administrators who want to develop and strengthen their Salesforce CRM skills in the areas of configuration and system management. Whether you are a novice or a more experienced admin, this book aims to enhance your knowledge and understanding of the Salesforce CRM platform. By the end of the book, you will be ready to configure and administer a Salesforce CRM system in a real-world environment which fully supports your business needs.

  • ASIN: 1849683069
  • Part No: black & white illustrations
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The CRM Handbook A Business Guide to Customer Relationship Management

Crm Handbook

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